The latest intelligence report published by Report Ocean, titled “Global “Whey Protein Ingredients Market“2023: Increase in Demand and Opportunities,” offers valuable insights into the industry. The report provides a comprehensive analysis of research and information from various sources, empowering decision-makers worldwide to make a significant impact on the global economy. With a dynamic vision of the market size, statistics, and competitive landscape, the report presents a complete overview of the industry. It covers future trends, growth factors, consumption, production volume, CAGR value, opinions, profit margin, pricing, and industry-validated market data. This report assists individuals and market competitors in predicting future profitability and making crucial decisions for business growth.
The market for whey protein ingredients has considerably grown in the recent past due to rapid consumption of whey protein in sports nutrition and in bakery and confectionery products. The global whey protein ingredients market was valued at $8,216 million in 2015, and is projected to reach $15,037 million by 2022, growing at a CAGR of 9.2% from 2016 to 2022. This is attributed to rapid growth of applications, increase in demand for whey protein ingredients from beverage industry, rapid growth of the dairy products, and rise in investments in processing of meat products.
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Whey protein is considered as a complete protein supplement as it is composed of all the nine essential amino acids. These proteins are versatile in their usage and find wide number of applications extensively in infant formulae, bakery & confectioneries, and dairy products. Moreover, functional beverages, such as sack and wine, employ whey as a major ingredient in their production processes. Whey proteins are a mixture of spheroproteins, which are derived from whey during the production of cheese. Whey is traditionally formed by the watery portion of milk when separated from curd. Whey is denatured under extreme heating conditions and then pasteurized further, which leads to the formation of a protein gel.
At present, the global whey protein ingredients market witnesses vivid opportunities due to the increase in demand for dairy ingredients/alternatives among consumers globally. Moreover, increase in use of whey protein ingredients as wellness trend is another key factor that augments the growth of the global whey protein ingredients market. Also, increase in popularity of whey supplements among youngsters as well as pediatric milk segments especially in emerging economies along with advancements in the production technologies are some key factors that accelerate the growth of the global market. In addition, increase in the demand for high quality protein supplements by food industry is another key element that drives the global whey protein ingredients market.
Furthermore, Asia-Pacific and Latin America fuel the overall demand for whey protein ingredients owing to increase in number of working women and health conscious population. However, undefined regulatory guidelines, fluctuating milk prices, as well as issues associated with increase in number of diseases among animals are some of the key elements anticipated to hamper the growth of the market during the forecast period.
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The global whey protein ingredients market is segmented based on type, applications, and geography. Based on type, the market is classified into whey protein concentrates (WPC), whey protein isolates (WPI), hydrolyzed whey protein (HWP), and demineralized whey protein (DWP). WPC is further sub segmented into whey protein concentrates 80 and 35. The whey protein concentrate segment dominated the global market in 2014, and is anticipated to maintain its dominance throughout the forecast period. Based on application, the market is divided into bakery & confectionery, dairy products & frozen foods, sports nutrition, beverages, meat products, medicine, and others (personal care and infant nutrition). The sports nutrition application segment is estimated to grow at a significant CAGR of 10.3% during the forecast period. Geographically, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. North-America accounted for more than one-third share of the total revenue in 2015, followed by Europe and Asia-Pacific.
KEY BENEFITS FOR STAKEHOLDERS
The report provides an extensive analysis of the current and emerging market trends and opportunities in the global whey protein ingredients market.
The report includes a detailed qualitative and quantitative analysis of the current market estimations during the forecast period to determine the prevailing market opportunities.
Comprehensive analysis of factors that drive and restrict the growth of the market is provided in the report.
Comprehensive regional analysis of the market based on primary as well as secondary sources is provided.
Extensive analysis of the market is conducted by following key product positioning and by monitoring the top competitors.
The report provides extensive qualitative insights on the potential and niche segments or regions.
The report provides key insights on strategic analysis of various companies and value chain analysis of the market.
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Leading market players have largely invested in R&D activities to develop advanced products to cater to the demand for end users. The major players in the whey protein ingredients market include:
Arla Foods
Cargill Incorporation
Hilmar Cheese Company
Fonterra Co-Operative Group Ltd
Carberry food ingredients
Glanbia plc
Davisco Food International
Maple Island Incorporation
Dairy Farmers of America
Milk Specialties Global
Other players in the value chain (profiles not included in the report) include:-
Foremost Farms
Valio Ltd
DMK Group
Westland Milk
Agropur MSI
Axiom Foods Incorporation
Kerry group
Amco proteins
Archer Daniels
Midland Company
CHS Incorporation
Whey Protein Ingredients Market Key Segments:
By Type
Whey Protein Concentrate (WPC)
WPC 80
WPC 35
Whey Protein Isolate (WPI)
Hydrolyzed Whey Protein (HWP)
Demineralized Whey Protein (DWP)
By Application
Bakery and Confectionery
Dairy Products and Frozen Foods
Sports Nutrition
Beverages
Meat Products
Medicine
Others (Personal Care and Infant nutrition)
By Geography
North America
U.S.
Canada
Mexico
Europe
Germany
Russia
UK
France
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Korea
Rest of Asia-Pacific
LAMEA
Brazil
KSA
South Africa
Rest of LAMEA
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Table of Contents:
- Introduction and Scope
- Definition and Forecast Parameters
- Methodology and Forecast Parameters
- Information Sources
- Latest Trends Summary
- Regional Trends
- Product Trends
- End-Use Trends
- Business Trends
- Industry Insights
- Industry Fragmentation
- Industry Landscape
- Vendor Matrix
- Technological and Innovative Landscape
- Market by Region
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
- Company Profiles
- Company Overview
- Financial Elements
- Product Landscape
- SWOT Analysis
- Systematic Outlook
Market Dynamics:
Drivers:
- Increasing emphasis on self-care and wellness, particularly among women. A
- Growing awareness of the health and beauty benefits offered by dietary supplements.
- Rising disposable incomes and willingness to invest in premium health and beauty products.
- Influence of social media and beauty influencers shaping consumer preferences.
- Changing lifestyles and health concerns driving the demand for supplementary nutrition.
Restraints:
- Lack of regulatory oversight and quality control in the supplements industry.
- Consumer skepticism and confusion regarding product claims and effectiveness.
- Potential risks and interactions with other medications or health conditions.
- Limited accessibility and affordability of supplements in certain regions.
Opportunities:
- Increasing demand for natural and organic supplements.
- Untapped market potential in the Asia-Pacific region.
- Development of innovative formulations and delivery methods.
- Collaborations with beauty brands or influencers for product endorsements.
- Integration of technology to personalize nutrition and enhance consumer experience.
Challenges:
- Intense competition among market players.
- Navigating regulatory complexities and meeting regional standards.
- Building trust and credibility with consumers.
- Educating consumers about the benefits and proper usage of supplements.
- Addressing concerns and skepticism regarding the safety and efficacy of supplements.
The report will include answers to the following key questions:
- What are the key current trends that can impact the product life cycle and return on investment?
- How do regulatory changes affect corporate, business, and functional strategies?
- Which initiatives by major players in micromarketing are likely to attract investment?
- What are the recommended frameworks and methodologies for conducting PESTLE analysis?
- In which areas are there emerging opportunities for growth and development?
- Which game-changing technologies will be instrumental in capturing new revenue streams in the near future?
- What operational and tactical frameworks are different players adopting to foster customer loyalty?
- What is the current level of market rivalry, and what is the expected degree of competition in the coming years?
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