The most recent study conducted by Report Ocean, titled “Global Postpartum Products Market Size, Share, Pricing, Trends, Growth, Report and Forecast 2023-2030,” presents a comprehensive analysis of the worldwide market. This research delves into the factors driving the market, emerging trends, opportunities for development, as well as potential limitations that may affect the Postpartum Products. The report provides an estimation of the global market size and examines recent strategic actions taken by prominent international competitors.
Global Postpartum Products Market to reach USD 3.23 billion by 2027.Global postpartum products market is valued approximately at USD 2.09 billion in 2020 and is anticipated to grow with a healthy growth rate of more than 6.4% over the forecast period 2021-2027. The postpartum products market is expected to rise, worldwide owing to an increasing demand of various postpartum products, such as , perineal cooling pads and many more. Thus, rapidly growing consumer awareness regarding postpartum products and increasing pregnancy rates, worldwide are factors contributing to the market growth.
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According to data from the U.S. Bureau of Economic Analysis and the U.S. Census Bureau, the goods and services deficit increased by $1.9 billion from $68.7 billion in January 2023 to $70.5 billion in February. The increase in the goods and services deficit in February was due to a $2.7 billion increase in the goods deficit to $93.0 billion and a $0.8 billion increase in the services surplus to $22.4 billion. Compared to the same period in 2022, the goods and services deficit has dropped this year by $35.5 billion, or 20.3%. $49.5 billion or 10.8% more was exported. 2.2% or $14.0 billion more was spent on imports.
For instance: according to Statista, the pregnancy rates are seen to be highest in Nigeria (6.91 children/women), followed by Angola (5.9), Democratic republic of Congo (5.7), Mali (5.63). However, Lack of skilled Professionals and huge costs involved in the Postpartum Products impedes the growth of the market over the forecast period of 2021-2027. Also, increasing investments in the healthcare infrastructure and rapid governmental initiatives are likely to push the growth of the market in the forecast period.
The regional analysis of global postpartum products market includes Asia Pacific, North America, Europe, Latin America and Rest of the World for analysis and estimation. Asia Pacific is the leading region across the world in terms of market share owing to presence of large population. Whereas North America is anticipated to exhibit highest growth rate over the forecast period 2021-2027. Factors such as increase in the spending in the healthcare infrastructural activities would create lucrative growth prospects for the Postpartum Products market across North America region.
Major market player included in this report are:
Medline
Koninklijke Philips N.V.
Medela LLC
Newell Brands
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Ameda Pharma Pvt Ltd
Nuby
Mayborn Group Limited
Edgewell Personal Care
Handi-craft Company (Dr. Brown’s)
Artsana S.P.A
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Product:
Breastfeeding Accessories
Perineal Cooling Pads
By Sales Channel:
Hospital Pharmacy
E-commerce
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By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World
Russia-Ukraine War on Market
The market is anticipated to suffer because of the Russia-Ukraine War. The demand for the market has decreased as a result of the political unrest and economic unrest in the area. The war had a detrimental impact on global economic activity, adding to inflationary pressures globally and hindering the post-pandemic recovery, even if it was not the primary cause of the slower-than-anticipated economic growth in 2022 and revised estimates for 2023.
The Five Forces analysis examines the following factors:
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
The PESTLE analysis takes into account the following dimensions:
- Political factors: This includes political policies, stability, and factors related to trade, fiscal policies, and taxation policies.
- Economic factors: This involves analyzing interest rates, employment or unemployment rates, raw material costs, and foreign exchange rates.
- Social factors: These encompass changing family demographics, education levels, cultural trends, shifts in attitudes, and changes in lifestyles.
- Technological factors: This examines changes in digital or mobile technology, automation, and research and development in the relevant industry.
- Legal factors: This entails analyzing employment legislation, consumer law, health and safety regulations, as well as international trade regulations and restrictions.
- Environmental factors: This dimension considers aspects such as climate change, recycling procedures, carbon footprint, waste disposal, and sustainability practices.
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