Mobile Wallet Market Gearing Up for Next Level of Growth: Growing at a CAGR of 25% by 2028

Mobile Wallet Market, By Type (Open, Semi-Closed, Closed), By Ownership (Banks, Telecom Operators, Device Manufacturers, Tech Companies), By Technology (Near Field Communication (Nfc), Optical/Qr Code, Digital, Text-Based), By Region (North America, Europe, Asia-Pacific (Apac), Latin America (Latam), Middle East & Africa (Mea)Trend Analysis, Competitive Market Share & Forecast 2028  , Covid 19 Outbreak Impact research report added by Report Ocean, is an in-depth analysis of market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider Mobile Wallet market, and compares it with other markets., market definition, regional market opportunity, sales and revenue by region, manufacturing cost analysis, Industrial Chain, market effect factors analysis, Mobile Wallet market size forecast, market data & Graphs and Statistics, Tables, Bar &Pie Charts, and many more for business intelligence. Get the whole report, which includes a chart and more than 100 tables and figures. – Comprehensive Analysis of COVID-19 Market Outbreak Impact and Regional Situation

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Mobile Wallet Market to Grow at a CAGR of 25% through 2028

Global mobile wallet market is growing at a high CAGR because of the increasing number of smartphones and growing awareness among consumers regarding convenient payment options through mobile wallets

A recent study, conducted by the strategic consulting and market research firmReport Ocean, revealed that the global mobile wallet market is projected to grow at a CAGR of 25% during the forecast period 2022-2028. The global mobile wallet market is flourishing at a high rate owing to the increasing penetration of smartphones and internet accessibility. The rising adoption of mobile wallets among small and medium-sized enterprises along with local businesses is anticipated to boost the market growth in the forecast period as well. Furthermore, increasing number of launches of mobile wallets by banks, tech companies, etc., that are offering lucrative discounts and cashback is estimated to provide growth opportunities to the market in the upcoming years.

Flourishing E-Commerce Industry and Cross-Border Trade is Driving Mobile Wallet Market

The expanding e-commerce industry is significantly propelling the growth of the mobile wallet market. The online shopping apps automatically save the users payment data which makes it convenient for the customers to make succeeding payments. Popular e-commerce platforms such as Amazon, Walmart, etc., launch their in-built mobile wallets that offer heavy discounts on online transactions. Furthermore, other platforms establish partnerships with banks and other providers to provide deals and discounts. All these factors significantly drive the growth of the market.

Launch Of New Features and Additions is Anticipated to Propel Market Growth

With the rising number of mobile wallets platforms and increasing competitiveness, the platforms are significantly investing in research and development activities to launch new features to attract customers. They also constantly focus on updating their interface to make it as user-friendly as possible. For instance, Vibes, a mobile engagement platform, has recently launched Mobile Wallet as a Channel, a platform designed to help retailers use native mobile wallet apps and offers features like real-time messaging through mobile wallets.

Mobile Wallet Market – By Technology

Based on technology, the global mobile wallet market is categorized into near field communication (NFC), optical/QR code, digital, and text-based. Near-field communication (NFC) holds the largest market share. This technology is largely used during in-store payments to communicate between the devices. Popular mobile wallets such as Google pay are the platforms that use NFC technology to boost contactless payment in smartphones or tap-to-pay credit and debit cards. Near-field communication is also efficient in supporting encrypted and highly secured payments, which is playing a crucial role in propelling the growth of the mobile wallet market.

Mobile Wallet Market – Regional Insights

Geographically, the global mobile wallet market is segmented into North America, Europe, Asia-Pacific, Latin America, Middle East & Africa. North America dominates the mobile wallet, followed by Europe and Asia-Pacific. However, the Middle Eastern countries such as Saudi Arabia, Israel, Turkey, Iran, etc., are also showing substantial growth. According to a report published in Arab News, mobile walled use in Egypt spiked up to 160% in 2021 alone, with a total of 227 million completed transactions. The flourishing e-commerce industry is anticipated to emerge as a major driving factor for the mobile wallet in the middle east.

Impact of COVID-19 on Mobile Wallet Market

The unprecedented spread of COVID-19 resulted in significant growth opportunities for the mobile wallet market. The lockdown imposed by various countries to mitigate the virus spread negatively impacted the businesses by hindering their operations. For this, mobile wallets emerged as an effective solution to maintain cash flow and keep the business floating amid the restrictions. Furthermore, the surge in the dependence on e-commerce platforms for necessities further emerged as a major driving factor for the mobile wallet market. The market is anticipated to flourish in the forecast period as well since it facilitates contactless payment, which helps in ensuring social distancing norms.

Competitive Landscape

The leading market players of the mobile wallet market are Amazon Web Services Inc., VISA Inc., American Express Banking Corp., PayPal Holdings, Inc., Apple Inc., Mastercard Incorporated, Samsung Electronics Co., Ltd., Alipay.com, Google Inc., AT&T Inc., Ant Financial Services Group, Wells Fargo & Company, Tencent Holdings Limited, Barclays plc, Skrill Ltd., Due Inc., One Communications Limited, First Data Corporation, J.P. Morgan Chase & Co., ICICI Bank Limited, and other prominent players.

The market is highly concentrated and dominated by a handful of players such as PayPal, Google Pay, Amazon Pay, etc. The presence of global industry participants makes the market dense for the new entrants. The companies offer discounts to grab customers attention and significantly invest in R&D activities to launch attractive features. They also prominently adopt organic market strategies such as partnerships, mergers, acquisitions, joint ventures, etc., to stay ahead in the competition.

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The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of the mobile wallet market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends of the mobile wallet market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

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Each study, more than 100+ pages, is packed with tables, charts and insightful narrative including coverage on: Report Ocean provides complete tailor-made market reports that deliver vital market information on industry. Our market reports include: Market Sizing and Structuring,  Micro and macro analysis,  Regional dynamics and Operational landscape,  Demographic profiling and Addressable market,  Legal Set-up and Regulatory frameworks,  Profitability and Cost analysis,  Segmentation analysis of Market,  Existing marketing strategies in the market,   Best practice,   GAP analysis,  Competitive landscape,   Leading market players,   Benchmarking,  Future market trends and opportunities – Scenario modeling

In-Depth Qualitative COVID 19 Outbreak Impact Analysis Include Identification And Investigation Of The Following Aspects: Market Structure, Growth Drivers, Restraints and Challenges, Emerging Product Trends & Market Opportunities, Porter’s Fiver Forces. The report also inspects the financial standing of the leading companies, which includes gross profit, revenue generation, sales volume, sales revenue, manufacturing cost, individual growth rate, and other financial ratios. The report basically gives information about the Market trends, growth factors, limitations, opportunities, challenges, future forecasts, and details about all the key market players.

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Key Points Covered in Mobile Wallet Market Report:
Chapter 1, About Executive Summary to describe Definition, Specifications and Classification of Mobile Wallet market, Applications, Market Segment by Regions North America, Europe or Asia;
Chapter 2, objective of the study.
Chapter 3, to display Research methodology and techniques.
Chapter 4 and 5, to show the Overall Market Analysis, segmentation analysis, characteristics;
Chapter 6 and 7, to show the Market size, share and forecast; Five forces analysis (bargaining Power of buyers/suppliers), Threats to new entrants and market condition;
Chapter 8 and 9, to show analysis by regional segmentation, comparison, leading countries and opportunities; Regional Marketing Type Analysis, Supply Chain Analysis
Chapter 10, focus on identifying the key industry influencer’s, overview of decision framework accumulated through Industry experts and strategic decision makers;
Chapter 11 and 12, Market Trend Analysis, Drivers, Challenges by consumer behavior, Marketing Channels and demand & supply.
Chapter 13 and 14, describe about the vendor landscape (classification and Market Positioning)
Chapter 15, deals with Mobile Wallet  Market sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source.

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