Report Ocean has released a market research report on the Feminine Hygiene Products industry, covering 150+ countries and analyzing over 1,00000 published and forthcoming reports per year. The report, prepared by subject matter experts, researchers, and market research professionals, utilizes various methodologies and analytical approaches, including S.W.O.T. and P.E.S.T.E.L. analysis and regression analysis, to forecast market growth. It also examines the industry’s regulations and policies and potential future advancements.
The global feminine hygiene products market size was US$ 41.13 billion in 2021. The global feminine hygiene products market size is forecast to reach US$ 71.0 billion by 2030, growing at a compound annual growth rate (CAGR) of 6.2% during the forecast period from 2022 to 2030.
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The feminine hygiene products, also called menstrual care products, are personal care products used by women, transgender men, and genderqueer people (non-binary people). Items available include sanitary napkins and pads, tampons, pantyliners, feminine hygiene wash, and menstrual cups. Also included in the category of feminine hygiene products are feminine cleansing and deodorizing agents such as douche, deodorants, feminine powders, feminine soaps, feminine wipes, internal cleaners, and spray shields.
Factors Influencing Market Growth
- A combination of innovative product launches and an increase in health concerns among women drive the growth of the feminine hygiene products market.
- Female hygiene products are readily available in various channels, such as online stores, supermarkets, hypermarkets, specialty stores, pharmacies, etc., which, in turn, contributes to the growth of the feminine hygiene products market.
- Women’s increasing awareness about personal hygiene is the major factor driving the growth of the feminine hygiene industry, especially in developing countries.
- There is a social stigma associated with menstruation and feminine hygiene products, posing a barrier to the global market growth.
- Product manufacturers are now focusing on environmentally friendly and biodegradable products. This environmentally friendly method of producing sanitary napkins presents a unique opportunity for global market growth.
Impact Analysis of COVID-19
As feminine hygiene products fall under the category of essential products, the COVID-19 outbreak has had only a minimal effect on the market for feminine hygiene products.
However, the pandemic of COVID-19 has slightly affected the production facilities by disrupting supply chains such as material suppliers and distributors of the feminine hygiene product market globally for a shorter period of time. Several countries across the globe have imposed trade restrictions to curb the spread of COVID-19. In turn, the global logistic and transportation industry has been adversely affected, which has affected the feminine hygiene products market.
Regional Insights
The Asia Pacific region held the largest share of the market in 2021. Due to the increasing number of women in countries such as India and China as well as their increasing tendency to maintain personal hygiene, the sale of feminine hygiene products has contributed to the growth of the overall market.
North America is forecast to grow at the fastest rate during the forecast period. As a result of various factors, including the high penetration of high-end products like tampons, pantyliners, and internal cleansers, an increasing number of working women, and the demand for organic and biodegradable products by women.
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Leading Competitors
The leading prominent companies profiled in the global feminine hygiene products market are:
- Edgewell Personal Care Company
- First Quality Enterprises, Incorporation
- Hengan International Group Co. Limited
- Johnson & Johnson
- Kao Corporation
- Kimberly-Clark Corporation
- Procter & Gamble Company
- Svenska Cellulosa Aktiebolaget (Essity Aktiebolag, Unicharm Corporation)
- Unilever plc
- Other Prominent Players
Scope of the Report
The global feminine hygiene product market segmentation focuses on Nature, Product Type, Distribution Channel, and Region.
Segmentation based on Nature
- Disposable
- Reusable
Segmentation based on Product Type
- Sanitary Pads
- Tampons and Menstrual Cup
- Panty liners and Shields
- Internal cleansers and Sprays
- Disposable razors and blades
Segmentation based on Distribution Channel
- Supermarket/hypermarket
- Pharmacy
- Online store
- Others
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Segmentation based on Region
- North America
- The U.S.
- Canada
- Mexico
- Europe
- Western Europe
- The UK
- Germany
- France
- Italy
- Spain
- Rest of Western Europe
- Eastern Europe
- Poland
- Russia
- Rest of Eastern Europe
- Asia Pacific
- China
- India
- Japan
- Australia & New Zealand
- ASEAN
- Rest of Asia Pacific
- Middle East & Africa (MEA)
- UAE
- Saudi Arabia
- South Africa
- Rest of MEA
- South America
- Brazil
- Argentina
- Rest of South America
Table of Content:
- Report Overview
- Global Growth Trends
- Competition Landscape by Key Players
- Data Segments
- North America Market Analysis
- Europe Market Analysis
- Asia-Pacific Market Analysis
- Latin America Market Analysis
- Middle East & Africa Market Analysis
- Key Players Profiles Market Analysis
- Analysts Viewpoints/Conclusions
- Appendix
What our reviews offer:
- Market share assessments for the regional and country-level segments
- Strategic hints for the new entrants
- Covers market facts for 2023, until 2031
- Market tendencies (drivers, opportunities, threats, challenges, funding opportunities, and recommendations)
- Strategic pointers in key enterprise segments based totally on the market estimations
- Competitive landscaping mapping the key frequent trends
- Company profiling with specified strategies, financials, and current developments
- Supply chain tendencies mapping the modern day technological advancements
Feminine Hygiene Products Market Research Report Scenario includes:
>The report provides qualitative and quantitative trends of global Feminine Hygiene Products Market across type, type of products, service, and geography.
>The report starts with the key takeaways, highlighting the key trends and outlook of the global Feminine Hygiene Products Market.
>Provides the research methodology of the study.
>Further provides PEST analysis for each region.
>Highlights the key industry dynamics in the Feminine Hygiene Products Market, including factors that are driving the market, prevailing deterrent, potential opportunities as well as future trends. Impact analysis of these drivers and restraints is also covered in this section.
>Discusses the global Feminine Hygiene Products Market scenario, in terms of historical market revenues, and forecast till the year 2031.
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