The global electric face cleanser market size was US$ 5.8 billion in 2021. The global electric face cleanser market size is estimated to reach US$ 10.4 billion by 2030, growing at a compound annual growth rate (CAGR) of 6.3% during the forecast period from 2022 to 2030.
Electric face cleansers are personal care devices that remove excess oil and dirt from the skin of the face to keep it clean, and free of dust and dirt. It is used by taking a fine particle of the powder with a little water and then mixing it to form a creamy lather or light lather to be applied to the face. It is available with different ingredient bases for different skin types to cure different skin problems.
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Factors Affecting Marketing Growth
Air pollution is one of the leading causes of unhealthy skin. It causes smog which accelerates skin aging and wrinkling that make consumers use skin cleaning products. Thus, the rising air pollution drives the growth of the global market.
With the increase in demand for facial care and beauty products, major market players are focusing on developing a new range of products and technological development boost the growth of the global market.
The lack of quality products and the high availability of counterfeit products hinder the growth of the global market.
Impact on COVID-19 Analysis
The COVID-19 outbreak has disrupted the personal care and cosmetics market across the globe. In addition, the impact of the pandemic on society and the economy has been observed due to strict lockdown regulations. Airline suspensions travel restrictions, and most importantly, the slowdown in the global economy had impacted the business of personal care and cosmetics manufacturers across the globe. Consumers refrained from purchasing cosmetics to focus on obtaining essential requirements to survive the current pandemic crisis, which had a direct impact on the growth of the overall personal care and cosmetics sector, thus hampering the global electric face cleanser market. Thus, COVID-19 had a negative impact on the global market.
Regional Analysis
North America region held the major share of the market and is expected to remain dominant throughout the global electric face cleanser market. Owing to the increase in its demand and rising impact on personal care treatments, which drives the growth of the global market in the region.
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Leading Competitors
The prominent players in the global electric face cleanser market are:
The Proactiv Company LLC
Beurer GmbH
The Procter and Gamble Company
Panasonic Corporation
Guthy-Renker
Koninklijke Philips
Clinique Laboratories
Conair Corp
Amore Pacific Corp
L’Oral S.A.
Others
Segmentation Analysis
The global electric face cleanser market segmentation focuses on Price range, Application, Distribution Channel, and Region.
Segmentation on the basis of Price Range
Premium
Mid Range
Economy
Segmentation on the basis of Application
Household
Commercial
Segmentation on the basis of Distribution Channel
Offline
Online
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Segmentation on the basis of Region
North America
The U.S.
Canada
Mexico
Europe
Western Europe
The UK
Germany
France
Italy
Spain
Rest of Western Europe
Eastern Europe
Poland
Russia
Rest of Eastern Europe
Asia Pacific
China
India
Japan
Australia & New Zealand
ASEAN
Rest of Asia Pacific
Middle East & Africa (MEA)
UAE
Saudi Arabia
South Africa
Rest of MEA
South America
Brazil
Argentina
Rest of South America
Reasons to Buy This Report
(A) The research provides valuable insights for top administration, policymakers, professionals, product advancements, sales managers, and stakeholders in the market. It helps them make informed decisions and strategize effectively.
(B) The report offers comprehensive analysis of Electric Face Cleanser market revenues on a global, regional, and country level, projecting trends until 2031. This data allows companies to assess their market share, identify growth opportunities, and explore new markets.
(C) The research includes segmentation of the Electric Face Cleanser market based on types, applications, technologies, and end-uses. This segmentation enables leaders to plan their products and allocate resources based on the expected growth rates of each segment.
(D) Analysis of the Electric Face Cleanser market benefits investors by providing insights into market scope, position, key drivers, challenges, restraints, expansion opportunities, and potential threats. This information helps them make informed investment decisions.
(E) The report offers a detailed analysis of competitors, their key strategies, and market positioning. This knowledge allows businesses to better understand the competition and plan their own strategies accordingly.
(F) The study helps evaluate Electric Face Cleanser business predictions by region, key countries, and top companies, providing valuable information for investment planning and decision-making.
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