Cloud computing is a transformation in the IT industry changing the nature of the competition within the computer industry. Organizations’ such as Cisco Systems’ Amazon’ Google’ Microsoft’ and IBM’ believe that the cloud will be controlling the IT resources as well as helping in reducing TCO. Cloud computing revolutionizes the way IT resources are being deployed’ configured’ and managed. With the increase in the use of cloud computing’ storage environment has also changed. There are several converging trends such as an increase in number of users’ IT consumerization’ and more data and devices pushing the storage environment to a new level. These technologies are not only driving the cloud market’ but also pushing the use of technologies that will support cloud computing.
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Cloud data center is a repository’ which can be either physical or virtual used for management’ storage’ and transmission of data. It requires minimal maintenance cost when compared to the servers. They have their own power supply in case of electricity failure. They are cost-effective and require less resource’ thereby attracting end-users to use cloud deployment rather than servers.
Market Analysis:
According to Report Ocean Research’ the Cloud Data Center market is expected to reach $67.5 billion by 2023′ growing at a CAGR of around 28.7% during the forecast period. Businesses are reassessing their data centres and locating to different places. They are trying to use emerging technologies to build dynamic’ scalable next-generation data center that will response to changing business needs without increasing the cost and overspending on service levels. Moreover’ there is growing demand from North American companies as the cloud technology will help in storing data and information cost-effectively’ increasing the efficiency’ agility’ and flexibility of the data center.
Software Analysis:
Software is the major boosting factor for the cloud data centers market. The major technology providers have joined hands with the cloud and third-party providers to offer innovative data center solutions’ which enable the end-users to store their data on the cloud with better security features. The software market is further segmented into storage’ server’ and networking. In 2017′ cloud storage had a major share of the market and is expected to reach $22.99 billion by 2023′ growing at a CAGR of 27.6% during the forecast period 2017-2023.
Regional Analysis:
Currently’ the Americas is having the majority of the market share mainly due to advancements in technology. The market is witnessing prominent growth in countries such as the US and Canada. Americas is followed by Europe in terms of high market share. The regional government initiatives for using cloud computing and reducing the operational cost fosters the growth in the region. APAC is spending hugely in development of data centers and sharing knowledge about the use of cloud computing. LAMEA is expected to have a positive growth in the market’ which will offer huge opportunities for key players to provide innovative solutions in the region.
Key Players:
The key players covered in the report are Microsoft’ AWS’ Cisco Systems’ IBM’ and Google.
Competitive Analysis:
The study covers and analyzes the Cloud Data Center market. Bringing out the complete key insights of the industry’ the report aims to provide an opportunity for players to understand the latest trends’ current market scenario’ government initiatives’ and technologies related to the market. In addition’ it helps the venture capitalists in understanding the companies better and take informed decisions.
Benefits:
The report provides an in-depth analysis of the cloud data center market aiming to reduce time to market for products and services’ reduce operational and cooling costs’ improve business efficiency’ and operational performance. The report talks about software’ services’ service models’ end-user’ and regions. With the information offered’ key stakeholders can know about the major trends’ drivers’ investments’ vertical player’s initiatives’ and public private partnership (PPP’s) interest toward the adoption of the technology. Further’ the report provides details about the major challenges impacting market growth.
Key Stakeholders:
Data center manufacturers’ network providers’ software providers’ data security solution vendors’ policy makers’ standard development organizations’ investor community’ university researchers’ blog writers’ and technology magazines.
Region/Country Cover in the Report
Regions-Americas’ Europe’APAC’LAMEA’Asia Pacific
Key Players Covered in the Report
Microsoft’ AWS’ Cisco Systems’ IBM’ and Google.
Some of the metrics this research service discusses are:
Market Size:
- This metric quantifies the total value or volume of a market, providing an understanding of the market’s scale and potential.
Market Growth Rate:
- This metric measures the rate at which the market is growing over a specific period.
- It helps assess the market’s attractiveness and potential for investment.
Market Share:
- Market share metrics indicate the portion or percentage of the market captured by a specific company or product.
- It provides insights into the competitive position of market players.
Customer Satisfaction:
- Customer satisfaction metrics assess the level of satisfaction or dissatisfaction among customers with a product, service, or brand.
- It helps gauge customer loyalty and identify areas for improvement.
Pricing Analysis:
- Pricing metrics analyze the pricing strategies used in the market.
- This includes metrics such as average prices, price differentials between products or competitors, and price elasticity.
Market Segmentation:
- Segmentation metrics involve dividing the market into distinct segments based on factors such as demographics, geography, behavior, or psychographics.
- This helps understand the varying needs and preferences of different customer groups.
Customer Acquisition Cost (CAC):
- CAC is a metric that calculates the cost of acquiring a new customer. It helps evaluate the efficiency of marketing and sales efforts.
Customer Lifetime Value (CLV):
- CLV measures the total value a customer generates over their entire relationship with a company. It helps assess the long-term profitability of customer relationships.
Return on Investment (ROI):
- ROI metrics evaluate the profitability and effectiveness of an investment or marketing campaign.
- It measures the return or gain generated relative to the cost of investment.
Competitive Analysis:
- Competitive analysis metrics assess the performance and strategies of competitors in the market.
- This includes metrics such as market share, revenue growth, product portfolio, and customer satisfaction.
Key Performance Indicators (KPIs):
- KPIs are specific metrics that measure the performance of a business or organization.
- They can include metrics such as sales growth, market penetration, customer retention rate, and profitability.
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