Report Ocean has recently published the “Electric Toothbrush Market“ Research Report 2023-2031, offering a comprehensive analysis of the market. This report delves deep into the market dynamics, including key trends, upcoming technologies, drivers, challenges, and regulatory policies. It also features company profiles and strategies of prominent players in the industry. With over 100+ market data tables, pie charts, graphs, and figures, this global market study provides a thorough understanding of the market landscape. It presents a complete assessment, encompassing future trends, current growth factors, informed opinions, factual insights, and industry-validated market data, enabling accurate forecasts until 2031.
Electric toothbrush is a battery operated oral hygiene instrument, which works on the principle of rotation and oscillation for cleaning teeth, gums, and tongue. It is equipped with an electric motor attached to the handle, which produces rapid automatic bristle motions, either back-and-forth oscillation or clockwise-anticlockwise rotation for inducing vibrations in the brush head to facilitate cleaning. Electric toothbrush has replaceable nylon bristles, which are considered to be more efficient in oral hygiene than the manual counterparts. These toothbrushes are mainly used by people suffering from arthritis, with dexterity problem, or wearing orthodontic braces. Automatic motions and a plethora of features, such as special modes for sensitive teeth, gum massage, and whitening have increased their popularity among the masses.
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The global electric toothbrush market is driven by growing preference for technologically advanced products. Moreover, electric toothbrushes are recommended by dentists across the world, as these help in preventing dental problems like tartar, gingivitis, and plaque formation in oral cavity. In addition, majority of manual brushes are not recyclable, which could hamper the environment. On the other hand, as most of the replacement toothbrush heads can be recycled, they are sustainable in nature. The adoption of these toothbrushes is affected by their high cost and conveyance issue. The average cost of an electric toothbrush ranges between $15 and $100, which is detrimental to its widespread use. Extra care need to be taken while cleaning the electric toothbrush after use.
For instance, in some cases, the base of electric toothbrush is not waterproof the brush head needs to be removed before cleaning, which is a cumbersome task. Sensitivity is another major factor that hinders the adoption of electric toothbrush due to the heightened risk of damaging the gums. Furthermore, the cost of replacing the brush heads after every 3 months and the need to replace the batteries of battery-operated counterparts hamper their adoption among the masses. Growing consciousness about oral hygiene among young generation and technological advancements such as connecting camera, Wi-Fi, Bluetooth, and others with toothbrush are expected to propel the growth of the electric toothbrush market in the coming years.
The report segments the global electric toothbrush market on the basis of bristle type, head movement, end user and geography. Bristles can be segmented into soft bristles and nanometer bristles. Based on the head movement, electric toothbrushes are classified into rotation/oscillation and sonic/side-to-side. The end users of the industry are broadly divided into adult and children. Geographically, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The key players operating in electric toothbrush market are Colgate Palmolive, Panasonic, FOREO, Koninklijke Philips N.V., Procter and Gamble Co., Water Pik, Inc., Mornwell, Shenzhen Risun Technology Co. Ltd., SONIC Chic, JSB Healthcare.
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KEY BENEFITS FOR STAKEHOLDERS
This report provides quantitative analysis of the current trends, estimations, and dynamics from 2017 to 2023, which assist in identifying the prevailing market opportunities.
Major countries in each region have been mapped based on the revenue contribution to the global market.
Market player positioning of the industry has been provided to provide a clear understanding of their competitive strengths.
Porter’s five forces analysis is used to illustrate the potential of suppliers and buyers in the industry.
Comprehensive analysis of factors that drive and restrict the growth of electric toothbrush is provided.
The report focuses on the regional as well as global market, the key players, and market segments apart from a detailed study on the divisions and application areas.
Key market segments
By Bristle Type
Soft
Nanometer
By Head Movements
Rotation/Oscillation
Sonic/side-to-side
By End User
Child
Adult
By Geography
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Russia
Italy
Rest of Europe
Asia-Pacific
India
China
Japan
South Korea
Australia
Rest of Asia-Pacific
LAMEA
Brazil
Saudi Arabia
UAE
South Africa
Rest of LAMEA
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Table of Contents:
- Introduction and Scope
- Definition and Forecast Parameters
- Methodology and Forecast Parameters
- Information Sources
- Latest Trends Summary
- Regional Trends
- Product Trends
- End-Use Trends
- Business Trends
- Industry Insights
- Industry Fragmentation
- Industry Landscape
- Vendor Matrix
- Technological and Innovative Landscape
- Market by Region
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
- Company Profiles
- Company Overview
- Financial Elements
- Product Landscape
- SWOT Analysis
- Systematic Outlook
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Key Questions Market Research and Analysis Report
- What is the current market size, both in terms of value and volume?
- What is the historical growth rate of the market, and what are the projected growth rates for the future?
- Who are the major players in the market, and what is their market share?
- What are the market trends and dynamics influencing the industry?
- What are the key drivers of market growth?
- What are the challenges and barriers faced by market participants?
- What are the emerging opportunities in the market?
- What is the competitive landscape of the market?
- What are the consumer preferences, behaviors, and buying patterns within the market?
- What is the market segmentation, and how are different market segments performing?
- What are the pricing trends and strategies in the market?
- What are the distribution channels and their effectiveness in reaching the target audience?
- What are the regulatory and legal factors impacting the market?
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