Over-the-Air Testing Market 2023 Growth Drivers, Investment Opportunity and Product Developments 2030

The report presents a comprehensive overview of industry trends, growth share and the competitive landscape in 120 pages.

Quadintel recently published a new research report on the Over-the-Air Testing Market. In addition to prospective prospects, this study offers a historical analysis of growth, cost structure, revenue, market trends, and capacity (2023-2030). The following section offers comprehensive coverage of the Over-the-Air Testing Market across a number of market categories, in-depth research at the country level, and an assessment of the market’s key drivers, restraints, trends, and opportunities.

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The global OTA testing market is expected to expand at a compound annual growth rate (CAGR) of 10.13% during the 2018-2023 period, resulting in a global revenue of USD 1.77 billion by 2023.

OTA (over-the-air) testing is a critical component of the wireless device industry. It is used to assess the safety, performance, and reliability of wireless devices in real-world scenarios, and is required by standards organizations, regulatory bodies, carriers, and merchants. 

The major companies covered in the OTA testing market include Intertek, UL LLC, Anritsu Corporation, Keysight Technologies, Inc., Rohde & Schwarz GmbH& Co KG, RWTV GmbH (CETECOM GmbH), Eurofins Scientific SE, Bureau Veritas SA, Microwave Vision Group, and SGS SA.

The media and entertainment sector is expected to experience the highest expansion during the forecast period, with a CAGR of 11.4%, owing to the widespread penetration of broadband and telecom devices and the growth of the home automation sector. OTA testing in the automotive and transportation sectors has also seen significant growth, driven by the increasing adoption of autonomous and connected cars, along with smart solutions in vehicles.

The OTA testing segment is expected to grow further with the increasing applications of the Internet of Things (IoT). Pre-compliance testing for the rapidly-evolving 5G technology will also play a major role in the growth of OTA testing as a service.

Although North America holds the largest market share, Asia-Pacific shows the strongest growth momentum, followed by North America and Europe. Massive investments in the implementation of IoT and machine-to-machine (M2M) communication in the infrastructure sector in Japan, China, India, and South Korea is seen as the major reason for the strong growth in Asia, coupled with the APAC region registering the highest use of telecommunication devices like laptops, tablets, and smartphones. Increased government spending on IoT will drive market growth in North America, whereas in Europe, growth is expected on account of the creation of the Alliance for Internet of Things Innovation (AIOTI) by the European Commission.

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The following are significant aspects of the industry that may be relevant:

Market Size and Growth: The size of the market and its projected growth rate are essential factors that can provide valuable insights into the industry’s potential.

Competition: The level of competition in the market is a significant factor that can impact the pricing and profitability of companies operating in the industry.

Technology: Technology plays a critical role in the industry as search algorithms and consumer behavior continue to evolve rapidly.

Consumer Behavior: Understanding consumer behavior, such as search habits and preferences, can help companies optimize their marketing strategies and drive sales.

Regulatory Environment: The industry is subject to various regulatory requirements, including data protection and privacy laws, which can impact the way companies operate in the market.

Economic Factors: Economic factors, such as GDP, inflation, and consumer spending, can affect the growth and profitability of the industry.

Emerging Trends: Staying updated with emerging trends, such as voice search and artificial intelligence, can help companies stay ahead of the curve in the industry.

This report covers several key questions related to the global market, including:

  • What can be expected for the market in the next decade?
  • What are the primary drivers of growth in the global market?
  • Which technologies are likely to experience the most rapid growth, both by market and region?
  • How do opportunities within the market vary based on the size of the end market?
  • What is the breakdown by type and application?
  • How have recent events such as the COVID-19 pandemic and the Russia-Ukraine conflict impacted the market?

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